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Not just lung cancer, tobacco leads to bladder, cervix, colon & rectum, esophagus, kidney & renal pelvis, lungs, bronchi, trachea, blood, stomach, and liver cancer

To shed light on how the tobacco industry wields their influence, this report details four primary industry strategies: Expanding product portfolios to attract new customers and retain existing ones Marketing new products to youth and young adults who have rejected cigarettes Working to improve industry reputation among influential audiences and the general public Cultivating influence with policy makers and lobbying against policies that strengthen tobacco control efforts to improve health This report also examines Americans opinions of the tobacco industry and provides suggestions for lawmakers, public health leaders and everyday citizens to take action to curtail the industrys influence and prevent a new generation from becoming addicted to tobacco