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POS marketing, advertising and promotional restrictions : While federal law places limits on local and state governments abilities to regulate the content of cigarette marketing or promotions, non-cigarette tobacco products may be regulated at the point of sale, with appropriate policy language that does not raise First Amendment concerns

Consumers should verify authenticity through laboratory testing, QR code verification, and purchasing exclusively from authorized sources

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The American Heart Association is working with schools to help treat nicotine addiction while keeping kids in schools